Is there a way to use Instagram as a marketing tool for your e-commerce website? Well, the answer is yes, you can use Instagram for creating brand awareness of your products and services and also increase sales by attracting more potential customers to your online business.
The first step in using Instagram for e-commerce is getting a name for your company on the microblogging site. This can be done by having the word ‘Instagram’ posted on all pages of your website. You should also add the word ‘Shop’ somewhere near the bottom of the first paragraph of your main page. In this way people will know that they are visiting your e-commerce site, when they click the ‘Shop’ link on your website, they will find their way to your main page.
Once you have your online store listed on Instagram, you should also make sure that you are taking advantage of the profile features of Instagram. This means you should be able to post photos of your products and/or services, add some comments, use spells, rebates, coupons and other forms of incentives for clients to choose your company over another.
However, it is more than just posting pictures of your products on Instagram. You should also consider other ways of encouraging people to come to your website. For example, what can you do to encourage people to contact you and discuss the details of a purchase and get free gifts too?
For example, you could offer free shipping if they join your Facebook group. This can be a great way of promoting your e-commerce site and drawing in customers. When people are interested in what you have to offer, they are much more likely to get to your site, give you their contact details and answer your questions. Visit here for more information Instagram hack.
You can also use Instagram as a form of viral marketing. What this means is that if you post a photo of your products and then get it shared with someone else, this means more people see it, which means more potential clients seeing it on their own. This will lead to more sales!
Some marketers are even claiming that by using Instagram as a form of social media marketing, they can reach 100% of their target audience. How many people will be able to see this message that you have posted to Instagram? How many people will actually take the time to click through and read what it says?
If you use Instagram for e-commerce and you are not being selective about who you attract to your business, you could be setting yourself up for failure. Not only will the Facebook friends of these people be spread all over the internet, but they also may not even have an interest in what you have to offer. This is the last thing you want!
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